The recent growth in online marketing especially social media marketing services is helping business to gain leads/traffic to their business web site and also social networking sites like Twitter and Facebook act as a customer service solution for business to interact / engage with their customers and also with their target audience.
You can check below some of the quick facts about social networking sites and their impact.
- More than 150 million active U.S. users
- More than 750 million active global users
- 50% of users log on to Facebook in any given day
- Average user has 130 friends
- There are more than 250 million active users currently accessing Facebook -through their mobile devices.
- People that use Facebook on their mobile devices are twice as active on -Facebook than non-mobile users.
Twitter:
- More than 30 million U.S. users
- More than 175 million global users
Blogging:
- Blog readers are looking to be informed
- For SEO enhancement, publish the blog to your domain. For example, www.yourdomainname.com/blog
- Easy Internet Publishing
- Build Community for your Business
- Better Search Engine Rankings
- Low Cost Marketing
* Sources: Nielson Research, Facebook, Twitter, TIME Magazine, Forbes, Exact Target, Experian, Ogilvy and Buddymedia