Social Media
Social Media helps in a big way to make friends and influence through content updates and content marketing.Social networking sites like Twitter,facebook, LinkedIn, Pinterest can help to get connected socially and reach out to people which will help in many ways.
SEO
SEO is one of the tool to make the inbound marketing to go viral through optimisation of the content in SEO.SEO plays a great role in video marketing too by making the video viral through optimisation of the titles,tags and keywords.
Networking
Offline networking still works and people connection in real world influences people to reach out by making the right connection vital offline/online.