Category: Twitter

A huge advantage of using social media has since been recognized by marketers and entrepreneurs alike. Most companies now agree that engaging with customers on social media helps boost sales and improve customer relationships. But companies continue to remain puzzled about the return on investment through usage of social media. Twitter itself confronted the issue… Continue reading How Twitter Can Help or Hurt Your Business Marketing

You must understand that social media platforms including Twitter are meant for constant engagement and continued conversations. Remember that Twitter is all about connecting with real people and not a broadcast medium like many other social channels. Twitter is truly an opportunity to connect with influential people from around the globe that you’d never be… Continue reading Twitter Marketing: How to Start Influencer Conversations on Twitter