Category: Business Networking

After Stephanie Miller’s recent guest post about optimizing the deliverability of e-mail marketing messages, we received several requests for more information about e-mail marketing best practices. With 10 years of e-mail marketing experience under our belt, we’ve learned a few things. Now it’s time for us to share with you. The golden rule: Do unto others …… Continue reading 2 key e-mail tips from SmartBrief

Your e-mail newsletter provides a great opportunity to act as a “connector” between the various consumer touch points that you maintain.  By adding social-sharing tools to share content as well as promoting links to connect with your brand on your social network pages within your e-mail newsletters, you empower subscribers to share.  It also allows… Continue reading Turn your e-mail newsletter into a social-sharing hub