LinkedIn and Twitter are the two most popular social sites, which are equally suitable for professional purposes. Here is how you can link the two for better results • Link your twitter account to LinkedIn profile • Likewise install Tweets app on LinkedIn • Identify your LinkedIn contacts on Twitter If you have suggestions/questions and… Continue reading How to Use LinkedIn with Twitter for Better Networking
Category: brand marketing
How to Run a Successful Social Media Contest
Probably the best way to gain ‘Likes’ on Facebook is by running contests, where people can participate and get to know you • Know first what you want out of the contest • Use video and interactive media to arouse interests • Make the contest short and sweet, with a winner getting recognized and awarded… Continue reading How to Run a Successful Social Media Contest
How to Optimize Your Facebook Page for Visual Branding
Most people respond to visual cues in marketing more than anything else. It is true for your Facebook pages too, which has become an important branding tool today. To optimize your page for visual branding • Choose an appropriate profile picture • Make navigation easier • Feature ‘Likes’ from influential people If you have suggestions/questions… Continue reading How to Optimize Your Facebook Page for Visual Branding
How to Start Reputation Management BEFORE You Have Problems
With Google and social media, people can easily spread both positive and negative views about your company. It is very important that you learn to manage your reputation online by • Getting your web pages to the top of rankings • Take control of your social web properties • Build positive backlinks to your website… Continue reading How to Start Reputation Management BEFORE You Have Problems
Tools for Social Media Marketing & Brand Promotions
Whether you are an established brand or an emerging one, you risk marginalizing yourself if you don’t adopt social media optimization. The most important social tools for marketing and branding are: • FaceBook – the most popular social site • Twitter – a brilliant micro blogging platform • Google – has become very important with… Continue reading Tools for Social Media Marketing & Brand Promotions
How to Set Social Media Marketing Goals
Like every other marketing campaign, your social media marketing plan should also be based on sound goals, so you can measure the success of your campaign. Some important metrics are How much traffic social media optimization brings to your website How many people you reach through SMO How much happier you clients are with social… Continue reading How to Set Social Media Marketing Goals
The 3 Social Media Marketing Essentials for Brands
Social is the great new platform for businesses that are looking to improve their brand recognition. Although the media is different, the basics for creating a successful brand on social media marketing still remain the same. They are Prompt communication Great customer service Adapting your response according to the situations If you have suggestions/questions and… Continue reading The 3 Social Media Marketing Essentials for Brands
What Is Social Media Marketing
Social media marketing is a very popular term, but it is a very simple concept to understand and implement. For the inexperienced, it consists of three main strategies that complete a successful social marketing campaign Creating a loyal fan base on Facebook Gaining followers on Twitter Submitting your links on social bookmarking sites If you… Continue reading What Is Social Media Marketing
How to Manage Your Social Media Marketing In 10 Minutes Every Day
Although social media marketing is big today, it is important to realize that it is only part of your overall business promotions. You can succeed with social by spending a few hours on it everyday. Responding to important questions Updating your status Concentrating on only one niche at a time If you have suggestions/questions and… Continue reading How to Manage Your Social Media Marketing In 10 Minutes Every Day
How to Become an “Expert” in Social Media Marketing
It is an established fact that social networking and bookmarking are currently the most influential marketing campaigns. To really leverage social media, you need to become an expert at it by Reading a lot about social blogs Conversing with other social media experts Being abreast with the latest social trends If you have suggestions/questions and… Continue reading How to Become an “Expert” in Social Media Marketing