Linkedin.com has given a new meaning to the term, ‘business networking.’ Linkedin therefore catches the fantasy of entrepreneurs willing to market their products online.
Here are 3 dead simple ways for marketing your products or services on linkedin.
- Groups
- Increasing connections
- Seek Jobs
GROUPS
The marketers can join the groups with relevance to the products or services which they wish to offer. For eg. A graphic designer seeking jobs would enlist himself in the Groups which include forums and discussions regarding graphical designing. The marketer may join groups and add a new post stating his credentials. The interested people will definitely comment on his post and try to contact him. The more no. Of relevant groups he joins the more are the chances of generating leads and opportunities for business. Marketers should strategically place their promotional posts in between discussions with more participants involved etc.
INCREASING CONNECTIONS
The more you are connected the more is the chance to generate business opportunities. The connections work the same way on linkedin. Establishing connections with known people and people who may be prospective clients is a good way to remain connected and following up the clients on a personal basis regarding your products and services. Connections can be increased by searching the list of connections of the existing contacts and trying to add contacts with people who might be a part of your target customers. A large no. Of connections ensure that your marketing post goes through the eyes of at least so many people at once.
SEEK JOBS
Select the jobs tab and choose find jobs under the tab and post your requirements for the jobs along with a CV attached. The interested people will directly contact you via your mail or linked in messages. You can manage jobs and select the one you wish to work for. This enables the people to highlight their skills, talent and showcase their products.
These are 3 dead simple ways to market your products or services using linkedin to a pool of people who may be able to assist you.